The Next Twitter Revolution: Connect with Jets

The NY Jets have launched Connect with Jets that allows fans to connect to all Jets players including Mark Sanchez, Derrell Revis, and the NY Jets official Twitter account.

With just one click, you can immediately get all the Twitter accounts for a team. Good money says all NFL teams with have this technology by the end of the season. Just brillant social media marketing.

Gathering the Clouds

Gathering the Clouds is a weekly entry that scours the web bringing together the most important links on sports and social media.

• TED Talks are incredible videos that I have been exposed to while a Sports MBA candidate at George Washington University. Here is a video from TED by Evan Williams, co-founder of Twitter. Since Twitter is so intergral in sports, I thought I would share this video. Great blurb on Shaq, too.
  
  
• Want to know the Top 25 most influential Twitter accounts for the NBA? Or NHL? Or NFL? Or MLB? (Actaully you can use it to follow any topic or location). It's all on wefollow. This makes stalking so much more efficient. 
• Article on the 10 best apps for the football season on mashable. Now I just HAVE to get the air horn app, if for no other reason than to drown out my Cowboy fan roommates. 
• Another mashable article, but this one on MLB using digital media to innovate itself. 
• If you haven't heard (and believe me, you haven't), London 2012 has a contest that pits countries against one another to see who has the most active social media base. Tweet now, and they'll throw in your own create-a-mascot feature!

Gathering the Clouds

Gathering the Clouds is a weekly entry that scours the web bringing together the most important links on sports and social media.

• Incredible article on Athletes and Social Media and how some play the social game right and others decide to use social media to talk to their mistress. And we thought that Brett Favre was the only one who couldn't keep it in his Wranglers.
• Check out information on the IOC's social media policy for London 2012. Here's an excerpt: "The IOC recommends that postings, blogs or tweets should be in a first-person, diary-type format and should not be in a journalistic style". Now there's some regulation... sounds more like Berlin 1936.
• Great article by Kalia Strong that delves into the social media policies for London 2012, NFL, and UFC. With UFC's pioneering deregulation policy on social media by President Dana White, the league is now renamed the Ultimate Facebook Championship.
• A post on the dangers of mixing social media and athletes by Dave Thomas. Forget about cocaine, this is the new vice of athletes. Love the part about the Texas Tech football player tweeting about being offended that the coach is late to the meeting. What ever happened to complaining to your teammates in the huddle? Isn't that what they do half the time in there?

NFL has top two TV programs in Social Media hits

There is a wonderful website called SocialGuide.com that covers TV's popularity through social media comments in real time. SocialGuide gives the top 5 shows at any given time along with the number of social media comments and percentage of buzz (the percentage of total SocialGuide population that is talking about that program).

Social Guide has specific tabs to filter by subject, one of them being sports so you can compare all sports programming.

Looking at Social Guide for last week, the NFL had the top two most commented programs. The number one slot went to the Green Bay Packers and New Orleans Saints league opener, which had a thrilling ending. The second spot went to the Cowboys-Jets matchup on Sunday night, which saw the Cowboys give up 17 unanswered Jet points in the 4th quarter to give away the game. (Me thinks that the record tweeting to #quarterbackbetterthanRomo probably started soon after this game. And rightly so, Romo was as effective at passing that night as Cheney is at shooting quail).

The two NFL games topped all other programs with a large margin. Jersey Shore came in 3rd place (Dear American Citizen... really?! Jersey Shore is what you want to talk about?) with the GOP debates coming in at 4th place.

America's priorities: Sports, Sports, Trashy TV, Politics. Sounds about right.

NFL Facebook and Twitter followers

Incredible chart put out by The Sports Business Journal. NFL TEAMS' FACEBOOK LIKES, TWITTER FOLLOWERS THROUGH SEPT. 7
TEAM	FACEBOOK	TWITTER	TEAM	FACEBOOK	TWITTER
49ers	779,786	69,777	Jaguars	204,627	20,017
Bears	1,891,174	62,842	Jets	987,064	188,731
Bengals	441,872	47,440	Lions	439,034	43,270
Bills	277,129	36,844	Packers	1,916,649	97,437
Broncos	795,036	59,555	Panthers	294,627	29,907
Browns	330,042	47,596	Patriots	2,443,612	128,674
Buccaneers	352,688	29,231	Raiders	1,097,165	75,487
Cardinals	329,361	10,893	Rams	122,296	24,564
Chargers	900,401	75,578	Ravens	653,674	46,135
Chiefs	493,490	41,564	Redskins	675,184	37,076
Colts	1,466,624	17,832	Saints	2,072,934	74,691
Cowboys	3,470,557	118,499	Seahawks	570,394	45,586
Dolphins	851,940	68,631	Steelers	2,858,532	127,514
Eagles	1,270,789	79,908	Texans	349,320	36,415
Falcons	186,761	58,712	Titans	240,130	41,114
Giants	1,243,427	48,210	Vikings	1,124,093	61,558

Here's what I analyzed from the chart:

Top 5 Teams in Facebook Likes: Cowboys, Steelers, Patriots, Saints, Packers

Top 5 Teams in Twitter Followers: Jets, Patriots, Steelers, Cowboys, Packers

Lowest 5 Teams in Facebook Likes: Rams, Falcons, Jaguars, Titans, Bills

Lowest 5 Teams in Twitter Followers: Cardinals, Colts, Jaguars, Rams, Buccaneers

Wow... Colts have over 1 million Facebook Likes and just 17,000 Twitter followers? Is Peyton Manning quarterbacking the Facebook group and Kerry Collins running the Twitter feed?