Back with a Vengeance!

My apologies for the lack of posts recently - I must have gotten caught up in grad school and college football bowl games. Some truly memorable games, and imagine how much better they will get when the NCAA moves to a playoff format?

Just returned from the 2012 National Sports Forum in Oklahoma City, OK. And guess what this cross industry conference of sports executives focused primarily on? If you were gonna say drinking, you would have been close. But the conference hammered home the importance of marketing, analytics, and social media. Folks, analytics and social media are the burgeoning fields in sports. If you don't care for data or hold steadfast to print media, then get out of sports.

Revolutionary Stadium Technology for Social Media

Update at 4:17: Co-Innovator of FanCam, Tinus le Roux tweeted to me that the FanCam technology is now up to 20 BILLION Pixels. They will be updating their website very soon with that info!

My roommate, Steve, showed me this amazing new 360 camera technology that allows any fan in a stadium or arena to find themselves in the crowd. Yes, that even means the drunken fool in the section 543 can sober up and pick himself out of the 50,000 people in the stadium (as long as he remembers roughly where he sat). This new technology is called the FanCam.

Here is an excerpt from the website. "Technically speaking, Fan Cam is 5 BILLION PIXEL social media engagement platform. It combines the latest in GigaPixel technology with customized social media solutions to create a 'one of its kind', immersive fan experience". 5 Billion pixels... when I first heard that, I pictured Dr. Evil sitting in his chair chuckling and stroking Mr. Bigglesworth. Then I checked it out for myself: Rugby in South Africa and Steelers vs. Jets AFC Championship. This is incredibly legitimate.